[Sydney, NSW, 4 December 2025] – Layercake, the company behind the intelligent media workflow platform Streamcake, today announced the integration of Norsk into its ecosystem. This collaboration brings Norsk’s advanced video processing capabilities directly into Streamcake’s orchestration layer, enabling customers to build, deploy and manage sophisticated media workflows with enhanced control, flexibility and scalability.

The integration allows organisations to unify live and on-demand video workflows using a combination of Norsk’s real-time media processing tools and Streamcake’s automation, orchestration and provisioning features. The result is a streamlined solution suitable for a broad range of broadcast, digital and hybrid use cases.

Layercake’s collaboration with Norsk provides organisations with a unified solution for orchestrating complex media workflows. Users can design and launch Norsk‑powered live streams, manage real‑time events and automate media processing pipelines directly within the Streamcake platform and via the advanced API and webhook capabilities.

• Unified Scheduling and Automation: Advanced live event scheduling, media recording and dynamic content control now fully automated via Streamcake’s orchestration platform.
• Infrastructure Flexibility: Deploy workflows in any environment; cloud, on‑premise or hybrid, with no vendor lock‑in or proprietary hardware dependencies.
• Support for a Broad Range of Users: The combined solution serves both developers working at the API level and operators using visual tools, enabling collaboration across technical and production teams.

“This integration with Norsk represents our commitment to adopting cutting-edge media technologies and shaping the future of video workflows,” said Domenic Romeo, Director of Layercake. “By combining Norsk’s advanced media processing capabilities with Streamcake’s orchestration, automation and scheduling tools, we are able to further extend customers automation into their business operations, optimising with scale and consistency their requirements for not only infrastructure automation, but also publishing and monetisation.”

“We are pleased to join forces with Layercake to bring enterprise‑level automation to today’s media workflows” said Adrian Roe, CEO of Norsk. “Together we empower anyone to deliver efficient, reliable and rich media experiences across a wide variety of environments or use cases.”

Layercake is a pioneer in digital, media and live. Layercake provides automation and orchestration solutions for media production and distribution. Its flagship platform, Streamcake, enables broadcasters, sports organisations and enterprises to streamline complex workflows, automate infrastructure deployment and scale content delivery across platforms. Layercake empowers media organisations to reduce costs, accelerate innovation and future-proof their broadcast operations.

Layercake has designed, developed, delivered and operated world-first, business-critical solutions for clients across all sectors, including media and entertainment. The ability to deliver at scale, rapidly mobilising teams of subject matter experts from across the globe is game-changing and ensures Layercake achieves the best outcomes for clients.

With a unique and proven approach to operational consulting and implementation, Layercake enables clients to unlock their digital potential and transform the way they operate.

For more information, please visit www.layercake.cloud.

Media Contact: Leanne O’Donovan, Layercake Head of Marketing & Customer Engagement – [email protected]

About Norsk

Norsk Engine is a programmable, dynamic, media engine for building live streaming workflows including multiple sources, multiple outputs, and a variety of transformations in between, such as picture-in-picture, browser overlays, and automated transcription.

Norsk Engine can also be used with Norsk Studio, the industry’s first no-code live media workflow builder, featuring a graphical drag-and-drop UI that, out of the box, delivers all the essentials for implementing high-quality media workflows.

For more information, please visit norsk.video.

Media Contact: Eric Schumacher-Rasmussen, Norsk Chief Marketing Officer – [email protected]