GPS Queensland’s Digital Ecosystem: Content, Sports Management and Streaming Integration
Layercake delivered a phased digital transformation for GPS Queensland, redesigning and replatforming its website while integrating live scores, ladders, GPS100 and GPSQLD.TV to enhance user experience and drive streaming engagement.
DETAILS
Client: GPS Queensland
Project: gpsqld.tv
Website transformation with statistics and streaming integration
Getting to Know GPS Queensland
The Association promotes excellence underpinned by values such as commitment, courage, teamwork, integrity, fair play and good sportsmanship.
Its annual four-term program includes thirteen interschool sports and activities:
Basketball, Chess, Cricket, Cross Country, Debating, Football, Music, Rowing, Rugby Union, Swimming, Tennis, Track & Field, and Volleyball.
In 2024, GPS Queensland launched GPSQLD.TV, a live and on-demand streaming service enabling students, parents, coaches and the broader community to watch live events and replays of GPS sport and music performances.
Challenge
The organisation operated:
- A legacy main website that was difficult to maintain
- A separate GPS100 historical website
- A non-consumer-facing competition management system
- The newly launched GPSQLD.TV streaming platform
These platforms functioned independently, with no integration between fixtures, results, ladders, or streaming. Users were required to navigate between multiple sites to access basic information such as match schedules, scores, or live broadcasts.
Content management was also a significant issue. Updates to the main website required technical expertise, creating bottlenecks and limiting the timeliness and quality of published content.
There was no real-time connection to competition data, meaning fixtures, match statuses, and results were updated manually.
Additionally, the existing website did not effectively showcase GPS Queensland’s full range of activities, competitions, or historical achievements, limiting engagement with its audience.
Solution
Layercake delivered a fully integrated digital platform built on a modern, scalable architecture.
At the core of the solution was a rebuild of the GPS Queensland website using Strapi, a headless CMS that enables non-technical staff to manage and publish content independently.
Key integrations included:
- GPSQLD.TV, powered by Layercake’s Streamcake media orchestration platform, allowing users to easily access live streams and replays
- A deep integration with the GPS competition management system API, enabling real-time updates for fixtures, match status and results
- Consolidation of the GPS100 historical site into the main GPS Queensland website
A key feature is the real-time connection between fixtures and streaming, allowing users to move seamlessly from match schedules to live broadcasts with automatic updates reflecting match status.
The result is a unified digital ecosystem where content, scheduling, live coverage and historical information coexist in a single, intuitive platform.
Impact
The transformation delivered measurable improvements across both operations and user experience:
- Content managers can now update the website without technical support, reducing reliance on developers
- Users can access fixtures, results and live streams from a single platform
- Real-time data integration eliminates manual updates to match information
- The user experience has improved through seamless integration of content, scheduling and streaming
Since launch, GPS Queensland has experienced a significant increase in website traffic and streaming engagement, demonstrating the effectiveness of the new digital ecosystem.